A multinational consumer electronics and printing company created a  subscription ink program that enabled their customers to automatically reorder ink before their printer was empty. The business unit’s general manager set an advantageous goal to one million subscribers in one year. His plan was to grow this startup business through data-driven decisions, but his organization lacked the technical capabilities required to achieve that goal.

AGT’s Advanced Services team presented solutions for gathering business intelligence to retain and grow the company’s customer base. The general manager decided to partner with Kforce to provide the services required to build the targeted solution. The team consisted of data analysts, customer response specialists, retention marketing managers and a data lead. AGT utilized its managed service model and implemented an on-site project manager to lead the team. The on-site project manager was responsible for: • Team productivity and adherence to service levels • Ensuring deliverables were met on time and within quality standards • Administrative tasks (i.e. approving timecards) • Ongoing performance management, coaching and career planning • Mitigation of co-employment risk to the customer